The popcorn time5/27/2023 ![]() ![]() The rise of television in the 1940s brought lower popcorn consumption as theater attendance fell. ![]() The venture was a success, and popcorn soon spread. Ray Aden, Dickinson purchased popcorn farms and was able to keep ticket prices down. Popcorn was more profitable than theater tickets, and at the suggestion of his production consultant, R. installed popcorn machines in the lobbies of his Dickinson theaters. Their minds eventually changed, however, and in 1938 a Midwestern theater owner named Glen W. ![]() The snack was popular at theaters, much to the initial displeasure of many of the theater owners, who thought it distracted from the films. During World War II, sugar rations diminished candy production, and Americans compensated by eating three times as much popcorn as they had before. Thus, while other businesses failed, the popcorn business thrived and became a source of income for many struggling farmers, including the Redenbacher family, namesake of the famous popcorn brand. During the Great Depression, popcorn was fairly inexpensive at 5–10 cents a bag and became popular. ![]()
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